MEDIA ADVISORY

FRIDAY: Independence Blue Cross Foundation & Philadelphia Union to Help Students in Glenside “Get Fit” as Part of Healthy Futures Initiative

Union player will lead a 90-minute soccer session with students from St. Joseph the Protector School

WHAT:

The Independence Blue Cross Foundation and Philadelphia Union will visit St. Joseph the Protector School in Glenside to showcase a key element of the IBC Foundation Healthy Futures initiative — a comprehensive three-year, $2.7 million campaign geared towards improving child wellness throughout the Philadelphia region.

To demonstrate the “Get Fit” component of Healthy Futures, a Union player will lead a 90-minute soccer session with St. Joseph students with a blow up soccer field. The hands-on training and motivational lesson will complement the St. Joseph’s existing fitness curriculum and reinforce the importance of physical activity inside and outside of school.

The Independence Blue Cross Foundation is forging partnerships, dedicating resources, and pursuing innovation to help Philadelphia-area families with children to Eat Right, Get Fit, and Stay Well.

WHEN & WHERE:

Friday, October 18, 2013
1:00 p.m. – 2:30 p.m.
St. Joseph the Protector School
2336 Fairhill Avenue
Glenside, Pennsylvania 19038

WHO:

Lorina Marshall-Blake, president, Independence Blue Cross Foundation
Philadelphia Union player
Dozens of students of varying grade levels from St. Joseph the Protector School in Glenside, Montgomery County

About the Independence Blue Cross Foundation
The Independence Blue Cross Foundation is a charitable, private foundation whose mission is leading solutions for a healthier community. The foundation targets the following areas of impact:

• Caring for our most vulnerable: SSupporting nonprofit community health centers that deliver care to uninsured and underinsured people.
• Enhancing health care delivery: Strengthening the nursing workforce through education, career development, and research.
• Building healthy communities: Partnering with community leaders and programs to address community health and wellness needs.

Connect with us on Twitter at @ibxfdn. Learn more by visiting our website: www.ibxfoundation.org.

Media Contact:
Donna Farrell
Independence Blue Cross
Donna.Farrell@ibx.com
215-241-4451 (office)
267-303-9681 (cell)

© 2013 Independence Blue Cross Foundation
Independence Blue Cross and the Independence Blue Cross Foundation are independent licensees of the Blue Cross and Blue Shield Association, serving the needs of Philadelphia and southeastern Pennsylvania.